In this panel discussion the author will discuss an initiative known as Your Hair and Your Health matters campaign .The project community
outreach project addressed hypertension and diabetes screening in people from the Global majority groups in hair salons and barbershops across Chatham Highstreet Kent.
The project also focused on education and engagement via a variety of media to help people understand what their blood-pressure and blood sugar numbers mean for their health.
These included active engagement with barbers and hairsaloon owners and their clients /service users in a trusted space. Furthermore, This study aimed to estimate the prevalence of hypertension among the Black minority community in Chatham, Kent, using a targeted community-based approach.

• The "Your Hair and Your Health Matters" campaign was community-led at
• every stage. Barbers, stylists, and community leaders provided critical
• input on the design and delivery of health interventions. This coproduction approach increased community trust and participation. Key
• On-Site Health Checks: Offering same-day screenings at salons and
• barbershops.
• Health Promotion Days: Events with free health checks, healthy lifestyle
• advice, and expert talks.
• Health Referral Pathways: Individuals with concerning test results were
• referred to GPs or community health clinics for follow-up care
• By prioritizing prevention and leveraging trusted community spaces, the
• Your Hair and Your Health Matters Campaign has proven to be a cost
• interventions included: